The 6 Commandments
of the interview
THE RULE OF 3 "DON'T"
• Do not wash too often (airing is your best ally)
• Do not use fabric softener (it weakens the fibers)
• Do not tumble dry (ever)
THE RULE OF 3 "ALWAYS"
• Always wash inside out
• Always store in a cold place (30°C maximum)
• Always air dry on a wide hanger
THE SPECIAL CASE OF RAW
Raw denim, our Becker , deserves special attention.
Postpone the first wash as long as possible. Three months minimum, six months ideally.
The signs of wear will only become more authentic, more personal, more you.
And when the time comes to wash it - because it will have to be done one day - turn it inside out.
THE STUDIO TIP
Pro tip : a spoonful of coarse salt in your wash will preserve the intensity of the color.